2018 has seen a video marketing revolution, with 63% of businesses now using video content as one of their primary methods for promotion, and the prediction that by 2021, 82% of all internet traffic will be generated by visual media.
As many businesses have neither the means nor the time to invest in this medium, we are now introducing our Professional Video Production Service, which – headed up by our Resident Videographer – aims to help you broaden your marketing reach and increase your potential.
Benefits of video marketing
From any number of studies online, it’s clear to see why video marketing uptake has skyrocketed in the last decade.
Eight in ten (83%) businesses firmly believe that it produces good return on investment, generating them 27% higher click-through rates and 34% higher website conversions.
One of the greatest benefits to video marketing is its ability to make information easier to digest, with figures showing that four times as many consumers would rather watch a video about a product than wade through a text-based document.
Which explains why 45% of businesses who are already using video marketing have an explainer video on their homepage.
In terms of search engine optimisation, well-optimised videos can also increase organic traffic by as much as 157% and drive sales up by 83%.
This is backed up by the fact that 98% of consumers say they’ve watched an explainer video to learn more about a product or service, and that 81% have then gone on to make a purchase.
Essentially, email marketing:
- Delivers your message in a visually-appealing format.
- Humanises your brand.
- Leaves a lasting impression.
How it works with BYM
Our Professional Video Production Service enables you to tailor your package to your own needs, meaning that your video will be unique to your specification, your requirements and your branding.
From providing story boarding to voiceover recording, we can do as much or as little as you see fit, and – with years of experience and a keen eye for detail – you can have confidence that the finished product will be of the highest quality.
This service includes:
- Promotional content.
- Animated videos.
- Event filming.
- Corporate videos.
- Explainer videos.
Meet our Resident Videographer...
Having graduated from Birmingham City University with a first-class Honours degree in Film Production Technology, Molly has honed her video production skills over the last seven years.
Now, in her role as BriefYourMarket.com’s Resident Videographer, she has produced and edited 100s of brand videos for our company and our clients.
Most recently, Molly has completed filming for the Bluefin Network Broker Forum, which will be available for viewing soon.
Find out more
For more information, or to obtain an accurate quote for this service, please email us at firstname.lastname@example.org, and – where possible – provide information on your requirements.
We’re also presenting our BriefYourMarket.com customers with an introductory offer, so for your chance to commission a video at a reduced fee, contact our Marketing team on 0344 800 84 24.
*Please note, this offer is for a limited time only, and is subject to terms and conditions.