The BriefYourMarket.com blog

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The customer journey for leisure

Leisure-customer-experience

From pre-registration to post-cancellation, find out what nurture marketing journey you should be sending your members on to keep them motivated and connected to your leisure brand...

Continue reading
  760 Hits
  0 Comments
760 Hits
0 Comments

Compliant communications in a GDPR world

post-gdpr-roadshow

At BriefYourmarket.com, we've always advocated the importance of recognising the true value within your data. Now, with the enforcement of the GDPR, data has become the most valuable commodity at your business’ disposal.

The intention of our latest educational roadshow, 'Compliant communications in a GDPR world’ is to encourage property professionals to think about their data in a new light and find a newfound appreciation for the opportunities that their data offers them through compliant processes.

Continue reading
  952 Hits
  0 Comments
952 Hits
0 Comments

Challenges, changes and opportunities in the world of hospitality

repeat-custom-hospitality

Having discussed what impact sharing economy platforms such as Airbnb were having on hoteliers in our last blog, we now move onto thinking about how similar models are causing disruption to restaurateurs, and what opportunities these challenges open up…

Continue reading
  679 Hits
  0 Comments
679 Hits
0 Comments

Nurture market your insurance customers the right way

client-relationships-insurance

In business and in life, we can be prone to take certain things for granted. Following a recent announcement from the ABI and BIBA, it becomes all too clear that this mentality can be found within the insurance industry, with many long-standing customers ultimately losing out.

To treat your customers the right way, benefiting your business and your clients, all you need is to understand and appreciate what’s needed to nurture that relationship.

Continue reading
  708 Hits
  0 Comments
708 Hits
0 Comments

Estate Agent Today: GDPR Weekly parts 11-15

gdpr---handling-data-and-consent

There's been wide-spread panic over the past few months due to the General Data Protection Regulation (GDPR), but given that the enforcement date has been and gone and the world still stands, agents should take a moment to appreciate that the new regulation is there to help and not hinder business.

Compliance is an ongoing process that requires your time and attention. To help you with this, Estate Agent Today's expert panel have answered a new set of questions relating to best practices for managing a compliant database.

Continue reading
  657 Hits
  0 Comments
657 Hits
0 Comments

Email dos and don'ts: subject lines

email-subject-lines

In the digital era, consumers are overwhelmed with choice, making it difficult – but not impossible – for business owners to make themselves heard above their competitors.

To help you make the most of your marketing sends, we have compiled a list of subject line dos and don’ts, which will help you increase the likelihood of your messages being received and read by your recipients.

Continue reading
  681 Hits
  0 Comments
681 Hits
0 Comments

Social media for B2C audiences: part 1

when-to-post-online

Social media is a key tool for B2C businesses looking to connect with their audience in an informal setting. In our latest blog series, we will cover the importance of having a strong presence online through social media marketing, and discuss how you can make the most of the platforms available to you.

To begin this series, we will consider the best time to post.

Continue reading
  701 Hits
  0 Comments
701 Hits
0 Comments

Our time at BIBA 2018

Now-is-the-time-for-innovation

Over the past couple of days, our insurance marketing experts have had the opportunity to meet new and familiar faces at BIBA 2018, and here's how they found this not-to-be-missed event for brokers...

Continue reading
  749 Hits
  0 Comments
749 Hits
0 Comments

Drag, drop, send, win more instructions

our-campaign-library

In our continued efforts to make marketing simpler for our customers, we have introduced drag-and-drop functionality to our platform. Find out what that means for your business from this blog.

Continue reading
  888 Hits
  0 Comments
888 Hits
0 Comments

How to meet your membership retention goals in 2018

meet-your-goals

Recent research has indicated that “fun-loving Brits” are set to spend £129 billion on leisure activities in 2018, but the question remains, what are you doing to draw those leisure pursuers to your facility?

In this blog, we look at how leisure professionals can use recent industry opportunities to their advantage and defend themselves against their competitors.

Continue reading
  848 Hits
  0 Comments
848 Hits
0 Comments

The key to customer engagement for hospitality professionals

connect-with-your-guests

As a customer-centric industry, guest perception can make or break your hotel or restaurant business. So, if you know there’s more that you can do to impress, then it’s time to figure out how that change can be achieved.

Continue reading
  826 Hits
  0 Comments
826 Hits
0 Comments

Brokering in an age of increasing consumer empowerment and disruption

brokering-in-2018

The rapid growth of technology continues to dismantle the established infrastructure of traditional brokering. At BriefYourMarket.com, we are committed to helping brokers navigate the changes and challenges brought about by technological innovation. Find out how here...  

Continue reading
  710 Hits
  0 Comments
710 Hits
0 Comments

Industry Talk with Thomas Morris – part 4

industry-talk-part-4

To conclude the special edition of our Property Industry Talk series, we discuss what the future of estate agency may look like with Thomas Morris director, Simon Bradbury. Here's how the conversation went...

Continue reading
  682 Hits
  0 Comments
682 Hits
0 Comments

Our revised GDPR roadshow for agents

use-it-or-lose-it

With revised content on consent and legitimate interests, our fourth GDPR roadshow looked at the General Data Protection Regulation (GDPR) in light of the ICO's most recent guidance.

In the space of just a couple of weeks, our speakers hosted events at Moneypenny's office in Wrexham, as well as in Nottingham, London, Kent and Stockport. Find out how these sessions went and what we have planned next from this blog.

Continue reading
  887 Hits
  0 Comments
887 Hits
0 Comments

Estate Agent Today: GDPR Weekly parts 6-10

gdpr-consent

Having already considered such fundamental GDPR topics as data auditing, your customers' rights and your role as a data controller, Estate Agent Today's expert panel move on to discuss how agents can keep in touch with their customers using consent, legitimate interests and the ICO's definition of 'soft opt-in'.

Continue reading
  1211 Hits
  0 Comments
1211 Hits
0 Comments

Email dos and don'ts: best time to send

when-to-send

When sending email campaigns, many businesses don’t realise just how much of an impact the finer details can have on return on investment.

To help with this, we are introducing a series of Email Dos and Don’ts, starting with a blog on the best time to send!

Continue reading
  1000 Hits
  0 Comments
1000 Hits
0 Comments

Industry Talk with Thomas Morris Sales & Lettings – part 3

industry-talk-part-3

With the GDPR just around the corner, Simon Bradbury’s take on the difference between the online and traditional model’s approach to fees in terms of justification and transparency is more important than ever.

Hear what Thomas Morris Sales & Lettings have to say on this subject from our blog.

Continue reading
  1123 Hits
  0 Comments
1123 Hits
0 Comments

Breaking down the GDPR for leisure businesses

gdpr-for-leisure

As the May deadline fast approaches, the key question that leisure professionals should be asking themselves is: “are we on track to meet our GDPR objectives?

If your business is yet to begin its compliance journey, find out from this blog what steps, checks and changes you should consider taking.

Continue reading
  1666 Hits
  0 Comments
1666 Hits
0 Comments

Industry Talk for insurance: the GDPR and brokers

gdpr-for-insuranc_20181015-161858_1

In this blog, BriefYourMarket.com’s insurance marketing expert – Nathan Button – takes a look at the industry challenges currently facing UK brokers, and offers his thoughts on what traditional businesses can do to prepare, survive and thrive in today’s marketplace…

Continue reading
  1920 Hits
  0 Comments
1920 Hits
0 Comments

The hospitality industry and the GDPR

gdpr-for-hospitality

The General Data Protection Regulation (GDPR) is a current “hot topic” for customer-facing businesses throughout the UK and the EU. But what does it mean for the hospitality sector?

In partnership with the AA, we hope to shed some light on how the new regulation will affect UK hoteliers and restaurateurs, and suggest some steps that they may take to prepare.

Continue reading
  1538 Hits
  0 Comments
1538 Hits
0 Comments

The BriefYourMarket.com blog

This is some blog description about this site

The customer journey for leisure

Leisure-customer-experience

From pre-registration to post-cancellation, find out what nurture marketing journey you should be sending your members on to keep them motivated and connected to your leisure brand...

Continue reading
  760 Hits
  0 Comments
760 Hits
0 Comments

Compliant communications in a GDPR world

post-gdpr-roadshow

At BriefYourmarket.com, we've always advocated the importance of recognising the true value within your data. Now, with the enforcement of the GDPR, data has become the most valuable commodity at your business’ disposal.

The intention of our latest educational roadshow, 'Compliant communications in a GDPR world’ is to encourage property professionals to think about their data in a new light and find a newfound appreciation for the opportunities that their data offers them through compliant processes.

Continue reading
  952 Hits
  0 Comments
952 Hits
0 Comments

Challenges, changes and opportunities in the world of hospitality

repeat-custom-hospitality

Having discussed what impact sharing economy platforms such as Airbnb were having on hoteliers in our last blog, we now move onto thinking about how similar models are causing disruption to restaurateurs, and what opportunities these challenges open up…

Continue reading
  679 Hits
  0 Comments
679 Hits
0 Comments

Nurture market your insurance customers the right way

client-relationships-insurance

In business and in life, we can be prone to take certain things for granted. Following a recent announcement from the ABI and BIBA, it becomes all too clear that this mentality can be found within the insurance industry, with many long-standing customers ultimately losing out.

To treat your customers the right way, benefiting your business and your clients, all you need is to understand and appreciate what’s needed to nurture that relationship.

Continue reading
  708 Hits
  0 Comments
708 Hits
0 Comments

Estate Agent Today: GDPR Weekly parts 11-15

gdpr---handling-data-and-consent

There's been wide-spread panic over the past few months due to the General Data Protection Regulation (GDPR), but given that the enforcement date has been and gone and the world still stands, agents should take a moment to appreciate that the new regulation is there to help and not hinder business.

Compliance is an ongoing process that requires your time and attention. To help you with this, Estate Agent Today's expert panel have answered a new set of questions relating to best practices for managing a compliant database.

Continue reading
  657 Hits
  0 Comments
657 Hits
0 Comments

Email dos and don'ts: subject lines

email-subject-lines

In the digital era, consumers are overwhelmed with choice, making it difficult – but not impossible – for business owners to make themselves heard above their competitors.

To help you make the most of your marketing sends, we have compiled a list of subject line dos and don’ts, which will help you increase the likelihood of your messages being received and read by your recipients.

Continue reading
  681 Hits
  0 Comments
681 Hits
0 Comments

Social media for B2C audiences: part 1

when-to-post-online

Social media is a key tool for B2C businesses looking to connect with their audience in an informal setting. In our latest blog series, we will cover the importance of having a strong presence online through social media marketing, and discuss how you can make the most of the platforms available to you.

To begin this series, we will consider the best time to post.

Continue reading
  701 Hits
  0 Comments
701 Hits
0 Comments

Our time at BIBA 2018

Now-is-the-time-for-innovation

Over the past couple of days, our insurance marketing experts have had the opportunity to meet new and familiar faces at BIBA 2018, and here's how they found this not-to-be-missed event for brokers...

Continue reading
  749 Hits
  0 Comments
749 Hits
0 Comments

Drag, drop, send, win more instructions

our-campaign-library

In our continued efforts to make marketing simpler for our customers, we have introduced drag-and-drop functionality to our platform. Find out what that means for your business from this blog.

Continue reading
  888 Hits
  0 Comments
888 Hits
0 Comments

How to meet your membership retention goals in 2018

meet-your-goals

Recent research has indicated that “fun-loving Brits” are set to spend £129 billion on leisure activities in 2018, but the question remains, what are you doing to draw those leisure pursuers to your facility?

In this blog, we look at how leisure professionals can use recent industry opportunities to their advantage and defend themselves against their competitors.

Continue reading
  848 Hits
  0 Comments
848 Hits
0 Comments

The key to customer engagement for hospitality professionals

connect-with-your-guests

As a customer-centric industry, guest perception can make or break your hotel or restaurant business. So, if you know there’s more that you can do to impress, then it’s time to figure out how that change can be achieved.

Continue reading
  826 Hits
  0 Comments
826 Hits
0 Comments

Brokering in an age of increasing consumer empowerment and disruption

brokering-in-2018

The rapid growth of technology continues to dismantle the established infrastructure of traditional brokering. At BriefYourMarket.com, we are committed to helping brokers navigate the changes and challenges brought about by technological innovation. Find out how here...  

Continue reading
  710 Hits
  0 Comments
710 Hits
0 Comments

Industry Talk with Thomas Morris – part 4

industry-talk-part-4

To conclude the special edition of our Property Industry Talk series, we discuss what the future of estate agency may look like with Thomas Morris director, Simon Bradbury. Here's how the conversation went...

Continue reading
  682 Hits
  0 Comments
682 Hits
0 Comments

Our revised GDPR roadshow for agents

use-it-or-lose-it

With revised content on consent and legitimate interests, our fourth GDPR roadshow looked at the General Data Protection Regulation (GDPR) in light of the ICO's most recent guidance.

In the space of just a couple of weeks, our speakers hosted events at Moneypenny's office in Wrexham, as well as in Nottingham, London, Kent and Stockport. Find out how these sessions went and what we have planned next from this blog.

Continue reading
  887 Hits
  0 Comments
887 Hits
0 Comments

Estate Agent Today: GDPR Weekly parts 6-10

gdpr-consent

Having already considered such fundamental GDPR topics as data auditing, your customers' rights and your role as a data controller, Estate Agent Today's expert panel move on to discuss how agents can keep in touch with their customers using consent, legitimate interests and the ICO's definition of 'soft opt-in'.

Continue reading
  1211 Hits
  0 Comments
1211 Hits
0 Comments

Email dos and don'ts: best time to send

when-to-send

When sending email campaigns, many businesses don’t realise just how much of an impact the finer details can have on return on investment.

To help with this, we are introducing a series of Email Dos and Don’ts, starting with a blog on the best time to send!

Continue reading
  1000 Hits
  0 Comments
1000 Hits
0 Comments

Industry Talk with Thomas Morris Sales & Lettings – part 3

industry-talk-part-3

With the GDPR just around the corner, Simon Bradbury’s take on the difference between the online and traditional model’s approach to fees in terms of justification and transparency is more important than ever.

Hear what Thomas Morris Sales & Lettings have to say on this subject from our blog.

Continue reading
  1123 Hits
  0 Comments
1123 Hits
0 Comments

Breaking down the GDPR for leisure businesses

gdpr-for-leisure

As the May deadline fast approaches, the key question that leisure professionals should be asking themselves is: “are we on track to meet our GDPR objectives?

If your business is yet to begin its compliance journey, find out from this blog what steps, checks and changes you should consider taking.

Continue reading
  1666 Hits
  0 Comments
1666 Hits
0 Comments

Industry Talk for insurance: the GDPR and brokers

gdpr-for-insuranc_20181015-161858_1

In this blog, BriefYourMarket.com’s insurance marketing expert – Nathan Button – takes a look at the industry challenges currently facing UK brokers, and offers his thoughts on what traditional businesses can do to prepare, survive and thrive in today’s marketplace…

Continue reading
  1920 Hits
  0 Comments
1920 Hits
0 Comments

The hospitality industry and the GDPR

gdpr-for-hospitality

The General Data Protection Regulation (GDPR) is a current “hot topic” for customer-facing businesses throughout the UK and the EU. But what does it mean for the hospitality sector?

In partnership with the AA, we hope to shed some light on how the new regulation will affect UK hoteliers and restaurateurs, and suggest some steps that they may take to prepare.

Continue reading
  1538 Hits
  0 Comments
1538 Hits
0 Comments
 
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