Solutions for Real Estate

Never lose contact with show-house visitors and potential buyers.

As you meet new prospects, ask them the simple question “I like to keep in touch through email, that way I can easily let you know if something comes up that meets your needs; what is your email address?” – add them to your contact list and keep in touch through newsletters, special messages and other types of contact, and build a relationship that over time will yield referrals and transactions.

Have your own personal-promotion website.

BriefYourMarket gives you your own website extension to which your news is published – this give you the opportunity to have your own individual web presence to complement the web support that your office or brand provides

Focus your calling by having detailed information of exactly who is interested in which property.

Cold calling is never much fun, but if you knew who to call for the list of hundreds of names you have it would make it a lot more productive. BriefYourMarket enables you to send out a targeted message about a property with a link to the property inf. Once sent, you can get a list of exactly who clicked the link to view the property – these are your top prospects – call them!

Engage the support of your community by adding value through community news

The support of the local community is critical to an agent’s success. BriefYourMarket enables you to publish news of local interest; gaining community readership. It also enables you to co-opt members of the community as newsletter contributor, thus winning their support

Generate more referral business

o Getting a referral is all about being “front of mind” at that critical point in time when one person ask another “Who would you recommend if you were selling your house?” Regular communication, engagement, a web presence that provides value to the community are all things that help keep you “front of mind” with your clients, friends and contacts. BriefYourMarket provides a simple way of consistently doing these things.

Our Tailored-to-Real-Estate packages

The Real Estate Agency / Branch package

Branded website extension to display your news as it is published
Branded message and newsletter templates with links related to services (selling/property search etc)
Capacity to set-up or grow a client/prospect list.
Send monthly newsletters with articles filtered to readers preferences.
Custom contact fields to include Type: (buyer/seller/tenant/supplier etc); Agent – which agent is responsible for managing the relationship with this contact; Notes section for keeping records of needs and interactions; any other data fields required.
Send invitations to groups you can easily define, e.g. 'all Highlands showhouse visitors since January'.
Custom categories to assist in segmenting your market.

Send me the details ...

The Individual Agent package

Your own web presence, controlled by you and promoting you personally, not just your branch or agency - can be customised with your photo and logo
Links to contact you for referrals and buyer or seller enquiries.
Continuously grow your contact/prospect list through online subscriptions.
Message template with your photo, logo and contact details.
Send regular messages to your contacts and get feedback on exactly who viewed which property's information, making prospecting a breeze.
Segment your market by location and price range.
Start with this low-cost package and upgrade when you want to advance into publishing news online.

Send me the details ...