Solutions for Tourism

Keep in touch with guests and agents with one system.

BriefYourMarket enables you to set categories for contacts in your list, so you can segment your market in many ways. For example you could have a heading "News for:" and under this have three categories: guests, local community and travel agents. You can then for example write an article specifically for past guests and another for people who live locally, and a third detailing specials for agents to on-sell. When your 'smart newsletter' goes out, each group gets a different email with content appropriate to them using our real-time email assembly system.

Boost your word-of-mouth marketing and get more enquiries.

The BriefYourMarket system will do two things, firstly it will keep you front-of-mind with your contacts through regular communication; making them more likely to talk to others about you; and secondly, it will make it easy for your contacts to "forward to friends", thus extending the reach of you marketing.

Be 2010 ready now.

As you know the 2010 world Cup Soccer represents a great opportunity for everyone in the tourism industry. There is obviously a limit to how many people you can have to stay over the period, but there is huge untapped potential for future business in building relationships with enquirers and web-site visitors as well as guests. BriefYourMarket can help you do this.

Grow your website, adding value and bringing more search engine hits and traffic

Every article you publish using the BriefYourMarket system will be added to your website through a special website extension we provide you with. This means that all the time you are increasing the value that you website provides to prospective and past guests, encouraging repeat visits. Each article is given a 'sensible' website address based on the article's title, this means that the search engines pick it up and provide links and traffic to your site.

Our Tailored-to-Tourism packages

The Bed'n'Breakfast to Web'n'SellFast package

Simple website with a logo and photo if you don't have a website (or an extension if you do).
Links to contact you (or your agent) for booking enquiries.
Capacity to set-up or grow a guest/prospect list.
Send monthly or quartely newsletters.
Send promotions to groups you can easily define, e.g. 'all of last year's guests'.

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The Tour Operator package

Fully custFully customised and branded Online News Website Extension enabling online publishing of specials, itinerarys etc.
Links to contact you for booking enquiries.
Continuously grow your guest/prospect list through online subscriptions.
Custom templates and contact list data.
Send regular branded smart newsletters.
Send custom promotions and get great stats on the response.

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